Dr. CK Lin | Productivity. Innovation. Entrepreneur Profiles

Phones With the Best Battery Life

Yes, your iPhone can give you directions, become a lightsaber, or help you locate the cheapest restaurants in the area, however how long does your battery last again?

And when it dies in the middle of the night and you are sans phone charger and cannot reach any of your friends until 2pm the next day?

I think my point is clear: battery life should still be an important factor when it comes to choosing a new cellular device.

Here are the candidates that qualify after a 7hr CNET talk time test:
• Nokia 2600
• Motorola Renew W233
• Nokia 7510
• Samsung Gravity SGH-T459
• Samsung SGH-T119
• Helio Ocean 2

Perhaps these aren’t the mobile devices that would normally catch your eye because they lack the bells and whistles your friend’s iPhone has, however your phone WILL be the one to not only last through the evening, but also the next 4 evenings as well.

Ultimately, purchasing a new phone (and most likely a new contract) is your decision, however don’t forget cellular basics when making your choice.

Accidental Innovation: Realizing that you are Breaking New Ground While it’s Happening

They say hindsight is 20-20.

So how do you know innovation is happening while it’s actually happening?

Edelman Digital blog author Matt Churchill specifically discusses social media, how now new ideas are instantly made available to all.

Furthermore, where do you draw the line when it comes to sharing information, versus taking it and claiming it’s your own?

The biggest example of this probably would be regarding illegal music downloading, causing the music industry to be up in arms.

Who’s going to buy a CD for $14 when you can get whichever songs you want for free-ninety-nine?

Granted, this new, unlimited access to all things media was not viewed as a step in the right direction by the entertainment industry, however isn’t it still innovation–however accidental it might have been?

So that leads me to today, this very instant.

What’s currently in the process of being innovated?

One thought I have: app downloading for the newest phones.

iPhone has successfully reached their 1 billion app download mark, without barely breaking a sweat.

Putting endless applications on your mobile device that tell you traffic reports, the weather, or the closest chinese restaurant.

Now there are apps that act as makeshift lightsabers, flashlights, and more.

Is this innovation accidental? Did app downloading madness start because someone simply wanted to know what the temperature would be? If there was an accident on highway 101?

Who was the lucky person who ended up downloading the billionth iPhone app anyway?

Regardless, whether it’s illegal music downloading, or being able to check my eBay account through the appropriate iPhone app, accidental innovation is never boring.

Failed Branding: Apple flourishes while Microsoft fades

When Apple announced it’s 1 billionth app download, Microsoft watched silently.

What’s going on with Microsoft’s branding? How much of Apple’s success can be attributed to their own successful advertising?

CNET’s article discusses that it seems that Apple was able to use advertising to enhance its brand, while Microsoft never found a good jumping off point.

Also, Apple’s products receive more everyday exposure than Microsoft’s do.

How often do you see iPods, Macbooks, and iPhones?

It seems to be that Apple’s successful branding is in part to consistency.

You KNOW when something is an Apple product, but when you see products like the Xbox 360, do you think Microsoft?

No. Exactly. Alas we have the crux of Microsoft’s dilemma. They are not consistently identifying themselves with their own products, their brand is not cohesive.

When we think Microsoft, we think Windows. That’s it.

When a company like Microsoft fails to reach out via advertising, it should act as a lesson for all aspiring advertisers.

People will not automatically make the branding connection between products… you must do it for them.